dss+

Protect. Transform. Sustain.

Correlate
LINKEDIN 1080×1080 · SHOWN AT 50%
ROUND 1

First attempt

Round 1 creativeRound 1 creativeRound 1 creativeRound 1 creative
DESIGN STYLE

Animated

1A
THE dss+ BRADLEY CURVE™
dss+
REACTIVEDEPENDENTINDEPENDENTINTERDEPENDENT
Most sites sit here
Where is your site
on the curve?
dss+ plots your culture, then moves it. Fewer injuries and more output follow the same line.
Take the Curve check
1B
ICMM MEMBER COMPANIES2023 → 2024
Recordable injuries
Down. Again.
Fatalities
36
38
40
42
Up. Again.
The rate you report fell.
The risk that kills didn't.
dss+ finds the fatal risks TRIFR hides - and builds the controls that hold.
Request the fatal‑risk review →
dss+
DESIGN STYLE

Bold positioning

1E
ONE OPERATING SYSTEM
Safety
+
Production.
dss+ runs both on the same habits, measured once. One discipline, two results.
See the one‑system model →
dss+
1E2
dss+
ONE OPERATING SYSTEM
Safety
+
Production.
dss+ runs both on the same habits, measured once. One discipline, two results.
See the one‑system model →
DESIGN STYLE

Stat feature

1F
ICMM MEMBER FATALITIES · 2024
42
42 people didn't go home.
Your TRIFR won't tell you why.
dss+ helps ICMM members find and fix the fatal risks the injury rate hides.
Start with your fatal‑risk map →
dss+
1F2
ICMM MEMBER FATALITIES · 2024
42
42 people didn't go home.
Your TRIFR won't tell you why.
dss+ helps ICMM members find and fix the fatal risks the injury rate hides.
Start with your fatal‑risk map →
dss+
DESIGN STYLE

Checklist

1G
PRE‑START · 05:48
dss+
Permit signed
Toolbox talk done
JHA filed
Isolation "confirmed"
Four ticks. Zero controls.
dss+ separates paperwork from protection - and rebuilds the controls that actually stop the fatality.
Audit what's real →
1G2
PRE‑START · 05:48
dss+
Permit signed
Toolbox talk done
JHA filed
Isolation "confirmed"
Four ticks. Zero controls.
dss+ separates paperwork from protection - and rebuilds the controls that actually stop the fatality.
Audit what's real →
DESIGN STYLE

Carousel

1H
1 / 3
dss+
TRIFR down.
Fatal risk up?
36 → 42 fatalities across ICMM members. Recordables fell. Swipe →
2 / 3 · THE dss+ BRADLEY CURVE™
Most sitesREACTIVEINTERDEPENDENT
Culture is the leading indicator. We measure it.
3 / 3
dss+
Find your site's position in 10 minutes.
Take the Curve check →
DESIGN STYLE

Brand-Centric (Playful)

2A
CREATORS OF THE BRADLEY CURVE™
dss+
Protect. Transform. Sustain.
consultdss.com
2B
dss+
CREATORS OF THE BRADLEY CURVE™
Protect. Transform. Sustain.
consultdss.com